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Sustainability

We're not about throwaway fashion. Out mission is to create frames which last a lifetime. Frames so good, both in style and substance, you could pass them on to the next generation, like the skills with which they were crafted. This means focusing on the detail. From the artisans lovingly creating each frame, to the provenance of the materials we use.

We use the finest sustainable Italian Mazzucchelli acetate, world leaders since 1849.

Bio acetate

Acetate is a cotton based plastic and the material of choice for all superior quality sunglasses and spectacles, due to it's strength, durability, and beautiful aesthetic. Oh and it's hypoallergenic too.

What makes this new bio acetate so good? In order to turn the raw organic material into acetate a 'plasticiser' is required. Historically these were oil-based, but now the clever folk at Mazzucchelli have pioneered a bio-based alternative derived from vegetables.

Other initiatives

Cotton bags which are certified fairtrade and organic. No single use plastic. Closed loop water recycling and processes to turn offcuts back into usable raw materials in the production of our metal frames. Ensuring we work with the optimal delivery partners to minimise the impact on the environment. Small batch production to avoid waste. Coatings removed from delivery packaging so that they can be recycled. Locally sourced raw materials to reduce delivery miles. Cleaning cloths and pouches made from recycled bottles (rPET)